Revamped Instagram

Have you noticed that Instagram’s had a revamp? From it’s logo through to how the app displays images So far, loving the new app features: images are displaying larger and brighter; an even faster images load time; thrilled to be able to switch back &...
Are you creating video content?

Are you creating video content?

I’m sure you’ve heard the buzz surrounding using video as a medium for your social media content lately. It’s a fast growing medium that is really getting results. If you’re like most of us though, the thought of using this new medium is more...
Why you should be using Infographics

Why you should be using Infographics

What are Infographics? Infographics are a visually compelling communication medium. When done well they can communicate complex data in a visual format that is easy to understand. They are ideal for making sense of the tonnes of data that are now part of our digital...
Making sure your content hits it’s target …

Making sure your content hits it’s target …

Creating valuable content takes a lot of time and effort. But that effort is worth it because good content not only gets shared, it helps you solidify your position as an expert. The Content Marketing Institute suggest making sure your content strikes the right...
Making social media analytics work for you …

Making social media analytics work for you …

Deloitte Digital, a firm known for using research to help clients take their business to the next level, have seen first hand what great things a company can do when it uses social media analytics. They also know that there are many businesses out there that just...
The Anatomy of a good blog post

The Anatomy of a good blog post

If you write content for you website and social media, then you will know from experience that blogging isn’t always easy. It takes time and effort to create a post that speaks to people so they want to read and share it. But if you can write blog posts that resonate,...
When should I post to Social Media?

When should I post to Social Media?

You’ve spent hours creating the perfect social media post and you are sure your call to action is something Guy Kawasaki would be proud of! But … when is the right time to post that perfect piece of work? Luckily, there is easy to access data that can tell...
Your Annual Social Media Strategy

Your Annual Social Media Strategy

Have you started thinking about your Social Media plan for this year? Even though social media content often needs to be real-time, a good social media plan will allow you to have a framework to follow for the year while still giving you the flexibility to allow real...