Have you started thinking about your Social Media plan for this year?

Even though social media content often needs to be real-time, a good social media plan will allow you to have a framework to follow for the year while still giving you the flexibility to allow real time engagement with your followers.

Sprout Social suggest that “For every quick-witted, real-time tweet, there are hundreds more tweets that take hours of planning and a lot of creative power to make, especially when a single tweet can help drive an entire strategy.”

So how do you put together a social media plan?

Buffer give us the elements of what makes a successful social media content plan

  1. The best content rules and ratios for sharing on social media
  2. The ideal frequency to post to social media
  3. Plan ahead for events and launches
  4. Decide how much you’ll curate


Read the full article here …